Clarity Retail
Multi-Channel Selling
FREEDOM is unique in its proven ability to support the growing requirement for multi-channel selling from a single code base. Through configuration, it can operate:
- Traditional thick client Point of Sale and Point of Service registers
- Mobile thin client devices for queue busting or self scan
- Embedded within kiosks, delivering consistent POS functionality to specialist kiosk applications
- Embedded within self-checkout systems, delivering the same POS functionality as the standard POS lanes
- Embedded within eCommerce and call centre systems, providing the same capability to 'out of store' customers
- Legacy registers such as the IBM 4690
Because the solution is identical in all cases, transactions can flow from one device to another with total consistency of process, data and functionality. In addition, cost of ownership is drastically lowered because:
- New functions can be developed once and deployed everywhere
- Training is common across all channels and staff can then be deployed on any system
- Support and maintenance processes are identical for all channels
By combining this capability with FREEDOM's extensive, cross-vertical, functionality, users are able to deliver exactly the type of customer interaction that suits their strategy and can carry out rapid experiments to trial ideas and initiatives.
a subsidiary of Clarity Commerce Solutions plc