Case Studies
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SMS key to Reebok member retention drive: Reebok Sports Club, London
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Reebok Sports Club is already the subject of an introductory Clarity customer case study - click here to view. This update focuses on Clarity's recently installed SMS solution. More »
FitSpace gets in shape: Clarity's next generation solution in action
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Health and fitness chain FitSpace has brought a pioneering business proposition to market. Technology plays a fundamental role in FitSpace's vision, ultimately enabling it to establish and maintain the lowest monthly club membership rates in the UK for high quality facilities. FitSpace has partnered with Clarity, selecting its Online Membership and Customer Records software after considering all major competitor IT offerings. This solution automates key membership processes, offering customers an easy to use system that minimises costs. More »
Reebok joins the club: Reebok Sports Club, London
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London's Reebok Sports Club offers state-of-the-art leisure opportunities to a demanding clientele of over 5,000 members. The management team reviewed the club's IT requirement and selected Clarity as its new partner, installing Baron Resort Manager software with the requisite architecture and hardware. Using the new system, Reebok's management team is improving its understanding and reporting of club membership trends, focusing on improved retention levels. Greater administrative efficiency and the ability to drive secondary spend - on a robust and reliable platform - represent significant business benefit for the club. More »
e-Bookings solution: Warrington Borough Council
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Warrington Borough Council, a leading player amongst UK local authorities seeking to meet the broad modernisation agenda for e-government (specifically BVPI157), has selected Clarity Flex online booking software. In doing so, Warrington is enhancing its online services by introducing online booking and payment facilities for its customers, simultaneously improving administrative efficiency. It is doing this highly cost effectively, by accessing Government funding currently available to support the e-government policy objectives. More »
Smart card solution: Bracknell Forest Borough Council
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Bracknell Forest Borough Council operates a diverse range of leisure and community facilities. In order to improve service access and to meet Interoperability eGovernment (IEG) policy targets, the authority (a leading player in the National Smart Card Project) was keen to maximise smart card usage. Clarity delivered a fully integrated, multi-site solution - combining smart card technology with operational management and POS systems - which modernises and improves service delivery. The Bracknell solution is seen as a best practice example of the use of smart card technology by a local authority. More »
Integrated Point of Sale (POS) solution: Bracknell Forest Borough Council
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Bracknell Forest Borough Council operates a diverse range of leading leisure facilities, but felt that service delivery was being held back by an outdated IT infrastructure, comprising a plethora of independent systems. Clarity has installed an advanced and integrated leisure management and point of sale solution, incorporating innovations such as touchscreen ticketing, online booking, barcode functionality and smart card capabilities. The system revolutionises financial and operational performance, customer service, and management reporting and control. More »